Twelve years ago, I began my career in the marketing industry, working for a small company doing phone sales. It wasn’t the most glamorous start, but it taught me the fundamentals of selling and understanding customer needs. Over the years, I jumped around to a few different companies, gaining varied experiences and insights into the marketing world.
The last company I worked for was particularly challenging. I absolutely hated my job there, but it gave me a crucial learning opportunity. I closely observed their business model and decided that I could do it better. With a friend, I took the plunge and started my own company, focusing on running Google Ads. However, after a few months, my business partner and I began butting heads, leading to the unfortunate shutdown of our company.
This was a low point in my life. I had no money, and to make matters more urgent, my girlfriend was pregnant with our child. I knew I had to make money fast. Relying on my sales skills, I decided to start my own advertising company. With nowhere else to turn, I set up shop in my parents’ garage and began cold calling businesses every day.
Persistence paid off. Slowly but surely, I started building a client base. Once I had enough clients, I created my own magazine, a milestone that marked the beginning of my success. I knew I was onto something big. I continued grinding on the phones in that garage, day in and day out, driven by the need to support my growing family.
My hard work eventually paid off. As my client base grew, I could afford to hire employees and rent a small office space. From those humble beginnings, my company flourished. Today, the company brings in over ten million dollars annually.
My journey from a small garage operation to a multi-million dollar business wasn’t easy, but it taught me the value of persistence, hard work, and believing in oneself. If I can do it, so can you. Let me guide you on your path to building a successful marketing agency, using the same principles and strategies that helped me achieve my dreams.